The context
On productivity
To optimize his days, our CEO Francis has delegated more than 14,000 jobs to his Invisible assistant, Keats. Asks range from groceries to meeting notes to business development.
For example, Francis uses our services to understand his network of relationships and to make strategic asks of his contacts. The semi-automated process is detailed to the right -->
Let's optimize.
The significance
Maximize collective productivity.
Clients get that value, too.
Nearly one half of Backed VC's [awesome] team have assistants. Vinay, the marketing lead sends Twitter research tasks. Daisy asks for help building out Affinity lists. The finance lead has quarterly reports updating on a schedule. Pascal sends scheduling requests.
When a whole team uses the service, we enable collective productivity. Or, making the team that much more awesome.
Says Vinay: "I'm a marketing department of one. So I'm the CMO and the junior assistant. Invisible takes care of the latter, so I can focus on the former."
BEHIND THE SCENES
1) Make a social map
We use tools to build a map of relationships.
2) Research individuals
Build profiles of all the actors.
3) Organize opportunities
Now, data on who we'd like to meet and who we already know is in one place.
4) Refine opportunities
Francis or a deputy decides on the asks..
5) Send requests
Francis and Keats work together to draft communications, track follow-up, and connect.
6) ROI
Francis is able to manage a very large network of people with a higher level of context than average.
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